I can remember waking up one day and wondering if the Catholic Church was ever going to “get it” when it came to effective communication, especially online. I was tired of being on the receiving end of jokes about how the church was so disconnected. I watched most of my friends leave the Church and gravitate towards loud and active voices harnessing the power of the media. I watched parents point their fingers at the Church and the Church point fingers at the parents.
That was 15 years ago. Something clicked inside of me that said “We can, and we must do better. Not to stay relevant or cool but because it really does matter.” I spent five years in the seminary searching for the answer, years as a creative director of a design agency, I’ve worked in a parish, a Diocese, and for dozens of nonprofits as an independent contractor. And all of those experiences add up to an exciting vision I truly stand behind: we can do better, and we must. For the sake of the future generation, yes, but for the sake of the current generation and those who go to parishes and pray and call themselves Catholic and even those who have “left” the Church. Our family needs unity of mission, and if I can contribute just a small part through great storytelling and communication, I can die a happy and fulfilled man.
I believe in hands-on learning, and I’ve spent years working in almost every field of creative work (I’ve never made an app, don’t get any ideas!) not to master them all, but to truly understand their power and potential when used in harmony.
I’m happily married to my best friend (spoiler: she’s an amazing Catholic author and communication expert, especially with teens), and I currently have the great eat privilege to work with the Archdiocese of Los Angeles as the Creative Director.